Apple Keynote March 27, 2018

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Apple Keynote March 27, 2018


Today, March 27, 2018 Apple announced a new iPad! A few things seem clear to me about this particular announcement. One thing that sticks out is that Apple is really pushing the iPad. On Apples website we see a picture of the new iPad in gold with an Apple Pencil lying in front of it. The caption for the picture says “Like a computer. Unlike any computer” (Apple, 2018). The story goes on the explain that if the computer had been invented today, then it would be an iPad. It seems that everyone was right, Apple wants to faze out the Mac line and push more mobile devices. 
    
    The new iPad will feature an undated storage for both students and standard consumers. The student model comes with 200 GB and standard with 32 GB, plus it does support Apple Pencil. A new series of apps for students is also available on the new iPad also. They are called Schoolwork, and Classroom and will focus on education and progress. Coming in at just $299 for students and $329 for general public this iPad may be the winner that Apple needs to make a comeback in the classroom and increase it’s iPad sales. 

    Some articles that I have read are arguing that Apple has decided to go to war against Google. Although this is nothing new since the two major tech brands have always been rivalries, Apple unrolling a new classroom focussed iPad does appear to be a swing at Googles Chromebook lineup we now see sitting in classrooms across the U.S. Also a focus on the iWork’s suite was announced with a rollout of updates underway. It does seem that Apple wants to dominate the classroom once again. 

    Although I haven’t read anything on any new MacBooks or iMacs, rumors are suggesting that Apple has a few new products and upgrades on the way this summer. Apple has proven time and again that a moment of silence from the tech giant only means that big things are on the way. We may have to wait to see the fruits of their labor but in the end it always seems to be worth it. To bad I just got my new 2017 iPad and don’t need this new gadget right now, but at least I know when the time comes I’ll be able to use a great tablet at an affordable price. 

Location: West Virginia, USA

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